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Twilio · Apps and SaaSOct 28, 2026, 23:44 UTC yesterday

Link Shortening Redirect Errors on Branded Domains

MinorNot disclosedUpdated 1h ago
Oct 28, 23:44 UTCOct 29, 00:35 UTC
Duration
51m
Impact
Minor
Root cause
Not disclosed
Twilio, 90 days
555 incidents
Affected
SMSPROGRAMMABLE MESSAGING - SMS
Status page

Final update

Our engineers have monitored the fix and confirmed the issue with shortened links on some branded short domains has been resolved. All services are now operating normally at this time.

Timeline

  1. Resolved · Oct 29, 00:35 UTC
    Our engineers have monitored the fix and confirmed the issue with shortened links on some branded short domains has been resolved. All services are now operating normally at this time.
  2. Monitoring · Oct 29, 00:07 UTC
    Our engineers have implemented a fix and are monitoring system performance. We will provide another update in 30 minutes or as soon as more information becomes available.
  3. Investigating · Oct 28, 23:45 UTC
    We are aware of intermittent HTTP 400 errors affecting redirects for shortened links on some branded short domains. Customers may find that shortened URLs do not redirect when accessed in any browser. Our team is actively investigating and rolling out a fix. We will provide another update in one hour or as soon as more information becomes available.
  4. Investigating · Oct 28, 23:44 UTC
    We are aware of intermittent HTTP 400 errors affecting redirects for shortened links on some branded short domains. Customers may find that shortened URLs do not redirect when accessed in any browser. Our team is actively investigating and rolling out a fix. We will provide another update as soon as more information becomes available.

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